Privacy Policy

Your privacy is of utmost importance to us. This Privacy Policy outlines how our online platform, dedicated to handmade Korean cosmetics, collects, uses, and protects your personal information when you visit or make a purchase from our site.

Information We Collect

We collect various types of information to provide and improve our services to you:

• Personal Information You Provide: When you create an account, place an order, subscribe to our newsletter, or contact us, you may provide personal information such as your name, email address, shipping address, billing address, phone number, and payment information (e.g., credit card details). We do not store full credit card numbers on our servers; this data is processed securely by our third-party payment processors.
• Automatically Collected Information: When you access our site, we automatically collect certain information about your device, including your IP address, browser type, operating system, referring URLs, and information about your interaction with our online platform, such as pages viewed and products considered. This data helps us understand user behavior and improve our service.
• Cookies and Tracking Technologies: We use cookies, web beacons, and similar tracking technologies to track the activity on our service and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.

How We Use Your Information

We use the information we collect for various purposes, including:

• To process and fulfill your orders, including sending order confirmations, shipping notifications, and providing customer support related to your purchase.
• To manage your account and provide you with access to our services.
• To communicate with you about our products, services, promotions, and news, in accordance with your preferences.
• To improve and personalize your experience on our online platform, including displaying relevant product recommendations and content.
• To analyze website usage and trends to enhance our service, security, and functionality.
• To detect, prevent, and address technical issues or fraudulent activities.
• To comply with legal obligations and enforce our terms and conditions.

Legal Basis for Processing

We rely on the following legal bases for processing your personal information:

• Performance of a Contract: To fulfill the contract with you when you place an order or use our services.
• Legitimate Interests: For purposes such as improving our services, preventing fraud, and marketing (where not subject to consent).
• Consent: When you provide us with consent for specific purposes, such as subscribing to marketing communications.
• Legal Obligation: To comply with applicable laws and regulations.

Sharing Your Information

We may share your personal information with third parties only in the following circumstances:

• Service Providers: We engage trusted third-party companies and individuals to facilitate our service, provide the service on our behalf, perform service-related services, or assist us in analyzing how our service is used. These include payment processors, shipping carriers, and IT service providers. These third parties have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the transaction. We will provide notice before your personal information is transferred and becomes subject to a different Privacy Policy.
• Legal Requirements: We may disclose your personal information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).

Data Security

We are committed to protecting the security of your personal information. We implement appropriate technical and organizational measures to safeguard your data from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need your personal information, we will securely delete or anonymize it.

International Data Transfers

As our operations are based in Seoul, South Korea, your personal information may be processed and stored in South Korea. If you are accessing our service from outside South Korea, please be aware that your information may be transferred to, stored, and processed in South Korea, where our servers are located and our central database is operated. We ensure that any such transfers comply with applicable data protection laws, including by using appropriate safeguards such as standard contractual clauses or relying on adequacy decisions.

Your Data Protection Rights

Depending on your location and applicable laws, you may have the following rights regarding your personal information:

• Right to Access: You have the right to request copies of your personal information.
• Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• Right to Erasure: You have the right to request that we erase your personal information, under certain conditions.
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal information, under certain conditions.
• Right to Object to Processing: You have the right to object to our processing of your personal information, under certain conditions.
• Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• Right to Withdraw Consent: If we are relying on your consent to process your personal information, you have the right to withdraw that consent at any time.

To exercise any of these rights, please contact us using the contact information provided below. We will respond to your request in accordance with applicable data protection laws.

Children's Privacy

Our service is not intended for individuals under the age of 16. We do not knowingly collect personally identifiable information from anyone under the age of 16. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us. If we become aware that we have collected personal information from children without verification of parental consent, we take steps to remove that information from our servers.

Links to Other Websites

Our online platform may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We encourage you to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us: